ASO-EBI – GROUP THERAPY OR GROOVE THEORY?

Aso-ebis (or uniform as they are known) – I do not do them very well. I also think most chaps share this sentiment. Girls do not.

I don’t mean to come across an asshole, but I have never liked rocking the same outfit or designs as the next man. And definitely not the same one as the next chick. I think somewhere, somehow, this stems from my fears and nightmares of what I had seen over-enthusiastic mothers do to their kids, especially twins when I was growing up a young’in in the 80s. I mean this was an era where parents dressed their children from the okpara/ada (first son or daughter) to the last born child in the same outfit. Male and female child alike were dressed in the same color and pattern of clothes except for shoes. Family unit was preserved by making sure everyone was cut from the same cloth. Sibling rivalry was eliminated, and laundry costs were cut. The Von Trapp family would have screamed if they had met the Adio family.

Twins were worse off in that inglorious era for fashion. What was good for Taiwo was good for Kehinde. What was good for the goose was good for the pepeye. If Claurus was being dressed up in a red colored aso-oke, Gringory had to rock that too. Or Chinedu and Chidinma. Or Peter and Paul. Or Tia and Tamera. Or Lawan and Ibori.  No wonder I could never tell them apart.

Now, I hope I am not coming across as the type of fella who over self-obsesses about what he wants to wear. Nah, I am more metro-textual than metro-sexual. You can find Esco sporting a 3 day stubble of beard on his chin, slightly faded Levis and a distressed Tee. Pretty boy, I am not.

On the flip side, I am the sort of bloke who goes to a clothes store, sees something I like, is about to pay for it, but changes his mind once he sees another person on the queue with the same item. It is worse if it is one of the same item on the clothes rack. I may only then pick the outfit if it is plain colored and so hard to distinguish or if it is a staple like say a navy blue Blazer. Or a Converse Chuck Taylor sneaker.

Though I like to keep my wardrobe trendy enough, I tend to stay away from wearing what everyone is getting at a particular time. It is the brand-wagon culture that I tend to shy away from. For example, when it was the thing for chaps to wear Timbs, I broke out a pair of Doctor Marten boots instead. And when every Femi, Mohammed and Ikenna in Nigeria were sporting Polo Ralph Lauren shirts with the huge eshin (horse/pony/donkey/ass), I rocked the ngwere (lizard) {Lacoste} instead. If dudes are wearing boat shoes, I opt for drivers instead.

And it was the same in primary school. I took my pair of Cortinas to the neighborhood aboki shoe-maker to apply a bit of chocolate brown polish to them, to make them more distinguishable from the drab light brown every pupil was sporting in my class. He must have been either color-blind or maybe just misunderstood the color I was trying to go with, so I ended up with toney-red shoes instead. Wow, I looked like Sonic the Hedgehog especially after I wore my white socks with the shoes. It was worse when I got to school and had to come out for general assembly. I should have clicked my heels 3 times and wished myself home. That eliminated my chances with Toju the class beauty. I need not have bothered: even a shoe-less person can become a president.

In secondary school, I developed a unique way of knotting my school tie, as there was no other way to distinguish our uniform of white on white. I know some people who sported cream white on egg-shell white but that was not by choice – they were dirty.

Back to the topic at hand, there is nothing wrong with aso-ebi – it used to be the preserve of Yoruba folk who rightly used it to show solidarity towards kin celebrating an event. Uniform had its purposes and advantages:

  1. It encouraged kinship and camaraderie amongst the family and well-wishers of the celebrants. We dress alike, so we must be alike.
  2. It later became an effective tool for fundraising. Attendees were expected to chip in to purchase the material at a price even higher than the cost price of the material. People did this to show their support to the inviters even though they did not plan to attend. The celebrant/organizers pocketed a tidy profit. The buyer did not attend and was saved from wearing uniform. It was a win-win for everyone.
  3. Aso-ebi also ensured that all the guests had a similar dressing theme which makes for better photographs of the event as a coordinated color theme is camera-friendly. It also ensured that some less well-off guests stuck to the chosen color and pattern of the event, and did not embarrass themselves by turning up in their own inferior akwarakwa  or okirika clothes. Sad but true, no dulling.

With Nigeria being a multi-ethnic society, it did not take long before the culture of wearing aso-ebi spread to other cultures. Then womenfolk from all races in Nigeria “high-jacked” it until even Igbos were doing it. And when women start doing something, they usually make men do it and menfolk have to comply. Or it is the couch. NEPA and mosquitoes are bad enough.

Now it has encroached into Esco territory. Let me tell you a brief story:

Some few years back, I used to work for a law firm on the Island. One of the firm partner’s mother passed away. The firm olofofo (ass kisser) got together with some other senior figures in the firm, and they decided that everyone in the office (except the partners of course) should wear “uniform” to the burial ceremony as an act of solidarity. Excuse me, but solidarity to me is holding up a placard and shouting “Make public the results of the Fuel Subsidy Report” in front of the National Assembly.

The olofofo was commissioned to choose and buy the material design and buy a bulk quantity, and everyone in the firm was “encouraged” pay for a couple of yards from her, make into a traditional outfit and wear to the ceremony. Choosing whether to buy or not was as voluntary as NYSC.

Not being the biggest fan of “uniform”, I was debating whether or not to stick or twist when I saw the material itself. My mind was made up. This material was a hot mess of rainbow colors, some of which looked like a toddler had been playing with stack of Crayola on a bouncy rubber trampoline. The material was Ankara but with loads of color riot. It had the same colors as the bip of a traditional female Fulani outfit, combined with the colors of a LASTMA officer’s uniform and then some. The girl who chose this must have been suffering from river blindness.

The colors on the material were more female friendly as red and orange were predominant colors along with some other “fruity” shades. The material looked good for an Ankara clutch purse for females, but for Esco to rock as a danshiki? The colors slapped the eyes like Olisa Adibua.

I mean, I felt sorry for my boss’s loss even though I did not know his mum from Adam when she was alive. Surely, the money used to purchase the material could have been utilized as a monetary gift for the bereaved. Not that they needed it, as they were mad minted. But that was not the point.

I dropped coins for the material and put it in my car boot. My plan was to give it to my mother to use as “wrapper” for sleeping or for hanging in the house. I was going to wear a nice lace traditional outfit instead. However when I handed my mum the material and explained everything to her, she laughed off my concern and then told me that if I planned to go for event and if my co-workers were all wearing it, I would have to do the same. She even took the material and my measurements and said she was going to take it to her tailor to sew it into an outfit for me, so I had no more excuses.

She also explained how aso-ebis worked, saying that in some owambe parties, the ushers may not seat or serve you if you did not come in uniform. It is a bit like hyena clans. If you come smelling different from the rest of the pack, you were ostracized and eaten alive. Clifford Orji.

A few days later, my mum handed me my outfit. The tailor had done a ‘marvelous’ job of making the outfit as “janded” as possible. It had some correct gold plated buttons, sleek jeans-like pockets and the pants even came in a boot-leg cut. Sura the tailor would have turned in his grave. Whatever next? Slim cut and fitted agbada robes? Or isi-agu tunics with Versace Medusa buttons and the lion “Express” logo?

I got to the venue, which was somewhere in old Ikoyi. The place was packed to the rafters. Mercs, Rolls Royces and smart SUVs were competing for parking space on the car park. All the tabloid huggers, big politicians and society people in Lagos were all present. Lots of old money and money-miss-road met Nollywood and Bella Naija’s finest. I parked my car and stepped into the place with swagger like I had a pebble in my shoe.

To say I stuck out like a sore thumb was an understatement. Most guests were dressed in white or shades of cream jacquards or laces traditionals. There were some people in suits too as it was on a Friday night. I looked across and there was a table with my co-workers. Their orange/red Ankara collective really stood out from the rest of the venue. From outer-space I am sure they looked like a huge palm oil stain on a pure white Egyptian silk jumper. But uniform is still uniform, right? Wrong o! I got closer. Everyone in my work group, to their credit, had done something unique with their ‘uniform”. The girls were the champions in this. One has made a pencil skirt and a smart top with hers. One had made hers into a jump suit with a plunging neckline which showed her 36DDs. Maybe it was the flutes of champagne playing tricks on my brain, but later I could have sworn that her bra was also made from the Ankara material too. Shhhh….Victoria’s secret.

Moments later, one of my co-workers showed up on African time. He.was.not.wearing.the.uniform. He had worn white lace instead and looked pleased with himself. And sod the Ankara material, he had gotten it sewn into a Banky W style Kangol hat which he rocked by placing it on the side of his head in true hip-hop style.

Some of my co-workers looked at him like a leper. A senior associate scowled angrily.

And I don’t wear jerseys I’m thirty plus/
Give me a crisp pair of jeans nigga button ups/
S dots on my feet/
Makes my cycle complete/

Jay Z, What More Can I Say (2003)

 

22 responses

  1. LOL.. sticking out like a huge palm oil stain? Dude you are hilarious.. I’ve just survived my own aso-ebi ordeal – not pretty I tell you. Sadly there are loads of pictures capturing me in that obscenely coloured dress for posterity to ogle or more realistically laugh at!

  2. LOL.. sticking out like a huge palm oil stain? Dude you are hilarious.. I’ve just survived my own aso-ebi ordeal – not pretty I tell you. Sadly there are loads of pictures capturing me in that obscenely coloured dress for posterity to ogle or more realistically laugh at!

  3. Esco my man, you’ve just expressed my feelings abt aso ebi. I’ve got loads of materials that I am sure I won’t sow anytime soon. Welcome back, I missed u.

  4. lol your colleagues stoof out like amateur ushers !!
    Just starting my aso ebi wearing life, this summer wan gba! my grandma’s been sending me all sorts

  5. I remember when everyone in lagos(or to be specific, everyone at the palms) had a hackett polo… that was how the love affair with hackett ended.

    I have a love/hate relationship with aso-ebi’s too. I’d rather rock just the scarf/gele like your smart co-worker.

  6. I’m with FQ- was going to ask why you didn’t just use the cloth to make a hat or wear as a handkerchief or something small like that. lol

    sidenote: i’m not convinced you’re not a pretty boy sha. lol

  7. i think somedays i love asoebi other days m like warrissit what are they wearing???.like my friend getting married in december and i have to pick the material.next time just make a shirt and wear black troussers.36 DDS???.essco.every office has ass kissers cant stand em.

  8. This was such a fun read! Slapped the eyes like Olisa Adibua….LMAO. you are truly a genius at satire!
    I dislike aso-ebis and hopefully will avoid sticking it on my friends in my events.. I do agree that it makes for fine photography.
    Do white lions exist?

  9. Welcome back Esco!!! Ha the aso-ebi craze really grates on my nerves….I laughed at your quip about twins dressing alike cos i’m one. You need to see all my childhood albums. They’re filled with pictures of my twin and I dressed in same dresses but different colours. At least my mum differed on that. Don’t even get started with that Polo shirt, it was like the whole of Naija had gone Ralph Lauren crazy….

  10. I love your new template. The granite looks real, actually ran my fingers on my screen to feel it X_X..And that lion (shay na lion sef) is such a beauty. Looks very cuddly. :-)..As par the aso-ebi thingy, I don’t mind it at all..But wouldn’t like my hubby to wear the full aso ebi, maybe a cap would do.

  11. I m not so asoebi friendly..Nice come back. I ve missed reading ya blog…..Hilarious! One more thing, don’t leave withouta word.

  12. Pingback: ASO EBI palava « M'ADE

  13. There I was trying to get some work done… dude you have ruined my day! (in a good way) Aso-ebi… please, there are children dying of hunger, If I ever get married and people want to show solidarity, abeg donate to a motherless babies home.

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